What do you do when your built -in email app is like totally crappy and a 3rd party developer creates an email app that blows it away? Well duh, you swoop up that developer as Palm has done with Marc Blank, the creator of ChatterEmail.
But again, it reinforces for me Palm’s lack of vision when it comes to Treo’s and multimedia.
When Steve Jobs needed a media player badly for his macs, he did not play it safe and include/bundle some third party media player . With one big swoop, he bought out SoundJam. They re-branded it as iTunes, created superb integration with devices and voila, here we are today with iTunes7 having a strangle hold on music.
So now lets look at Palm. Apparently it did not take long for them to figure out that the real player that they included on the Treo 650 was totally retarded. So desperate for a media player, you would think Palm would be as sensible and swoop up one of the Killa third party media players. Pocket Tunes happens to be that player.
What does Palm do? Don’t know the details, but it sure looks clueless as Pocket Tunes is simply bundled on Treos as a 3rd Party app.
I believe Palm is total stuck in the past with regards to mobile devices. They are stuck in this realm of producing devices that focus on productivity, enterprise and all that boring stuff and have totally neglected a huge segment that would love multimedia on the go( if done right).
Thus without a vision but knowing they need multimedia they are essentially outsourcing all their media playing to PocketTunes. Which is all safe and dandy but will never allow Palm to create a truly seamless multimedia experience on their devices, something the iPhone seems to now have achieved.
In addition, Palm is becoming to reactive rather than proactive. It is 2007 and it seems palm has just realized people want thin and sleek devices. So I guess in 2010 they will realize people really want multimedia on their devices.
So in short what the heck is all my ranting about? I think there needs to be a Treo that focuses on Multimedia. Swoop up these 3rd party developers; re-brand, reintegrate and make it all work seamlessly.
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