Marketing of Vista

Even with all its flaws, I have come to love Vista. As a power user, I really like the new search features among many other things. However, what puzzles me these days is Microsoft’s marketing of Vista.
Every day, Vista is getting ridiculed by Apple with their “Am a mac, am a pc” ads. Soon enough, this constant bombardment of ridicule will begin to takes it toll. What’s even weirder is Microsoft’s response, which appears to be next to nothing. You get the feeling that the thought process in Redmond is this:

“Who cares, okay you say Vista sucks, but you will get it weather you like it or not”

Anytime Steve Jobs talks about the Mac OS, you hear words like “it’s the most amazing thing we have ever done”, “it is light years ahead of anything out there”.  You just don’t see or hear that from Microsoft executives. I mean, where is the passion that you believe your product kicks butt? You would think by now there will be a massive campaign by Microsoft to calm down all the bad Vista energy.

Even though there is a lot that is bad with vista, the grass is really not that greener on the Mac side either .There is a good reason why there have been 3 updates to Leopard. That’s because it has its flaws too, and they are plenty. I run a mac now to test iPhone apps and I have already been acquainted a few times to the Ctrl + alt + del of the Mac to essentially  “Force Quit” . With perception being reality and Apple continuing with the constant bombardment of Vista, the long term consequences can be damming to future releases of Windows.